Fine Jewelry Photography is the most difficult, complicated and sophisticated assignment in commercial photography. Jewelry is very small and very reflective. This combination makes it extremely difficult to achieve good results that' why you have to deal with a proffessional.

Very specialized knowledge of photography plus special equipment, lenses, lighting setups and editing techniques are absolutely a necessity for the top quality results that Jewelers and jewelry stores need in today's competitive market  specially online stores where visitors can see what they are buying only by looking at a simple picture...

The keys to good jewelry photography are sharpness, lighting, exposure, and in the case of gemstone photography, creating some sparkle. Good jewelry photography needs sharp and crisp focus. Colored Diamonds are even more complex since them impose on the professional jewelry photographer the challenge to reproduce not only nice reflections but absolute accurate colors. Color calibration cameras, monitors, software are an absolute must for professional fine jewelry and diamond photography. 

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